Tuesday, July 26, 2005

Who cleans your house?

Switch on any channel on a weekend. You see a lot of advertisements on cleaning. Woman moping the floor, scrubbing the tub, cleaning the dishes, arranging a cramped closet using 'save-space polithene bags'...advertising a wide range of products from vacuum cleaners, disinfectent to dish scrub! I do not know what the market technique is, but I take it that it is the 'lady' in most houses..."Mama's got the magic of Clorox bleach!" :)

3 comments:

Lakshmi said...

Oh my god...i was just thinking about this, this morning while watching a TV ad.

Kasthuri said...
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Arvind Srinivasan said...

:-) forget these 'home'ly ads, any ads sells with a 'lady', that is THE marketing technique...veshti's, shaving creams and what not...the only thing that has so far been spared are ads for 'tie's and moustache trimmers...wait is there someone stealing my ideas here ;)

BTB, thanks for the comments on my site :-)